This course is designed to assist practicing engineers
interface with the management of their organization. The focus
of such interaction is with marketing, from whom the voice of
the customer is relayed to engineering design, and with manufacturing,
to whom the engineering function provides product and process
designs.
Topics
- Markets and Competitive Advantage
- Product and Marketing Management and Market
Planning
- Long Term Relationships with Customers
and Competitors
- Total Quality Management
- Quality Function Deployment
- Statistical Process Control and Process
Capability
- Production Systems Analysis
- Coordinating the Operating Network
- Time Based Competition
- Computer Integrated Manufacturing and
Manufacturing Strategy
